Pur 01 Eau de Parfum 50 ml

PUR 01 doesn’t capture the blazing heat of a Mediterranean day, but the moment that follows: the air cools as sun-warmed herbs, blossoms and dry woods release their scent with particular intensity once more.

The opening feels crisp and invigorating. Eucalyptus and bergamot bring a cool freshness, threaded through with spicy cardamom and warm saffron. This keeps PUR 01 far from a classic citrus fragrance: fresh, yet also dry, spicy and already slightly mysterious.

Fragrance notes

• Top notes: Saffron, cardamom, eucalyptus, bergamot
• Heart notes: Thyme bouquet, lavender, rose petals
• Base notes: Labdanum, guaiac wood, patchouli

At its heart, an aromatic bouquet of thyme, lavender and rose petals unfolds. The rose is neither lush nor romantic, but rather dry and finely interwoven with the Mediterranean herbs. The lavender also calls to mind less a classic aftershave than sun-dried plants in warm evening air.

Labdanum, guaiac wood and patchouli eventually noticeably change the character of the fragrance. The initial freshness becomes softer, warmer and more balsamic. Labdanum adds a resinous amber note, while guaiac wood and patchouli create a smoky, earthy depth without making PUR 01 feel heavy.

An aromatic perfume for people who enjoy herbs, dry flowers and spicy freshness, but don't want to miss out on a warm, distinctive base. As a balsamic fragrance, PUR 01 combines Mediterranean lightness with a calm, resinous-woody depth.

To try it out, Son Venïn PUR 01 is also available as a 1.2 ml perfume sample.

Son Venïn is an independent perfume house from Oslo. Founder Dag Laska combines Scandinavian clarity with personal memories, cultural influences and a special sensitivity to fragrances that reveal themselves gradually. The collection ranges from transparent skin scents to aromatic and complex compositions such as PUR 01. All Eau de Parfum sprays are vegan, cruelty-free and made without added colorants.

Application

• Spray the Eau de Parfum from a little distance onto warm areas of skin, such as the neck, wrists, inner elbows or behind the ears.
• Do not rub your wrists together after applying, so the fragrance notes can develop as true to their character as possible.
• Start with a few sprays. The balsamic and woody base notes become warmer and deeper as you wear the fragrance.
• Perfume often lasts longer on well-moisturized skin. Ideally, use an unscented body moisturizer.
• The fragrance may last longer on clothing. For delicate or light-colored fabrics, test it on an inconspicuous area first.
• Store below 21 °C, protected from direct sunlight and out of reach of children.

Ingredients

Alcohol Denat. 76% VOL., Parfum, Aqua, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, Tetramethyl Acetyloctahydronaphthalenes, Acetyl Cedrene, Linalyl Acetate, Citrus Aurantium Bergamia Peel Oil, Limonene, Benzyl Salicylate, Linalool, Vanillin, Citrus Limon Peel Oil, Pinene, Beta-Caryophyllene, Citral, Alpha-Terpinene, Terpinolene, Terpineol, Geranyl Acetate, Isoeugenol, Geraniol, Benzyl Benzoate, Benzyl Alcohol, Eugenol.

Flammable. For external use only. Avoid contact with eyes. Keep out of reach of children. Store below 21 °C and protect from direct sunlight.

Fragrance family

We classify this perfume in the following fragrance families:

• Aromatic, Woody, Amber, Balsamic, Floral

Discover new fragrances - browse by fragrance family:

• Amber fragrances
• Aquatic fragrances
• Aromatic fragrances
• Balsamic fragrances
• Creamy fragrances
• Chypre fragrances
• Earthy fragrances
• Floral fragrances
• Fresh fragrances
• Fruity fragrances
• Gourmand fragrances
• Green fragrances
• Woody fragrances
• Leathery fragrances
• Molecule perfumes
• Powdery fragrances
• Smoky fragrances
• Sweet fragrances
• Vanilla fragrances
• Spicy fragrances
• Citrus fragrances

FAQ

What does Son Venïn PUR 01 smell like?
PUR 01 opens with a cool, spicy blend of eucalyptus, bergamot, saffron, and cardamom. Thyme, lavender, and dry rose petals develop next. Labdanum, guaiac wood, and patchouli form a warm, balsamic-woody base.

Is PUR 01 a fresh perfume?
The opening feels fresh and crisp thanks to eucalyptus and bergamot. PUR 01 isn’t a purely fresh fragrance, though; labdanum, guaiac wood, and patchouli lend it increasing warmth and depth.

Does the eucalyptus smell medicinal?
Eucalyptus is noticeable in the opening, accompanied by bergamot, saffron, and cardamom. This makes the freshness feel more aromatic and spicy than sharply medicinal.

Is the rose in PUR 01 noticeable?
Rose is part of the aromatic heart accord, but it isn’t the sole focus. Combined with thyme and lavender, it comes across as dry and understated rather than lush, sweet, or classically romantic.

Is PUR 01 a balsamic perfume?
Yes. Labdanum gives the base a warm, resinous, slightly ambery quality. Guaiac wood and patchouli add dry, earthy woody notes to this balsamic facet.

Is PUR 01 sweet?
Safran and labdanum give PUR 01 a certain warmth, but it isn’t notably sweet or gourmand. Herbs, eucalyptus, spices, and dry woods define its character.

Is PUR 01 a women’s or men’s perfume?
PUR 01 is a unisex perfume. Its blend of fresh herbs, dry flowers, spices, and warm woods isn’t based on traditional gender categories.

Which season is Son Venïn PUR 01 suited to?
The aromatic freshness is particularly well suited to spring, summer, and the transitional seasons. However, thanks to its warm, balsamic-woody base, PUR 01 is also very wearable on cooler days.

Can I try Son Venïn PUR 01 before buying it?
Yes. In addition to the 50 ml bottle, a 1.2 ml sample is available. This lets you observe how the initially fresh fragrance becomes increasingly warm and balsamic on your skin.