InnoNature
Julia and Gil are the founders of InnoNature, an innovative start-up from Hamburg specializing in natural and vegan dietary supplements. Honest, natural products and holistic well-being are the philosophy of this young company. Julia is a certified holistic health consultant and has worked as a nutritionist. Gil is her husband and co-founder. Their personal experiences with health challenges and a more mindful lifestyle played a key role in shaping the idea behind the company. In an overcrowded dietary supplement market, they want to offer guidance and put their trust in the power of nature. They firmly believe that a balanced diet and mindful lifestyle are essential foundations for well-being and quality of life. InnoNature avoids artificial preservatives and uses carefully selected natural ingredients. True to the company motto: Natural. Holistic. Pure.
InnoNature places great importance on highly bioavailable nutrient forms, short ingredient lists, and carefully developed formulas. The team describes its approach as follows: “Our products are of food-grade quality. The ingredients are kept to a minimum and are pure. In addition, all our products are not only vegan but also completely cruelty-free.”
At the heart of the product range are dietary supplements containing important micronutrients such as vitamin D, vitamin B12, and vitamin K. InnoNature also offers carefully formulated combination supplements, such as skin, hair, and nail capsules with extracts of bamboo, guava, and nettle; hair root capsules with selected minerals; and Sango marine coral capsules with magnesium and calcium. The range also includes superfoods and mix-in protein blends, such as organic Lemon Morning with vitamin C, fruity organic Happy Berry, and vegan protein mixes in a variety of flavors.
Sustainability and social responsibility play an important role at InnoNature. In partnership with Welthungerhilfe, every product sold provides a school meal or hygiene support for children in Burundi. The brand also pays close attention to quality during production: most production steps take place in Germany, and the products are tested by independent laboratories. InnoNature develops natural, vegan, and cruelty-free products and prioritizes ingredient transparency.